Instagram is bored with creators making their movies in Reels after which heading over to TikTok. Whereas utilizing Reels this week, The Verge found that when attempting to obtain an edited clip to an iPhone, the audio from the clip disappeared. This implies if you wish to export the footage from Reels to make use of in one other app, it’s a must to really publish the Reel first in an effort to save the sound. As lately as late July, it was doable to obtain the clip with audio and use it in a separate app — like, say, TikTok — with out posting it first.
The audio was stripped out on three iPhones we examined, although exports with audio had been nonetheless doable with Instagram on Android. Instagram didn’t reply to a number of requests for touch upon whether or not this was a glitch or an intentional change.
Talking from expertise, TikTok’s in-app instruments aren’t notably helpful for extra superior modifying. TikTok doesn’t let you use some filters when beginning with footage filmed outdoors the app, and it doesn’t let you obtain clips that aren’t completed or watermarked. (YouTube Shorts simply added a watermark requirement, too.)
To get round this, TikTok customers can soar over to Instagram, which has comparable options for Reels. You possibly can, as an illustration, use Instagram’s inexperienced display screen impact — which is extra versatile for modifying than TikTok’s model — after which obtain that clip and ship it over to TikTok. This trick is utilized by creators each as a method to bypass TikTok’s horrible modifying device and as a method to make use of video options or filters which might be solely on Instagram. Or, a minimum of it was once.
Whereas all of those steps make filming for creators just a little extra time-consuming, counting on downloaded Instagram clips was one of many best methods to make extra dynamic TikTok movies whereas nonetheless utilizing filters. With out the power to obtain the clips with sound, customers at the moment are confronted with two decisions: rely solely on TikTok’s poor modifying software program simply to make use of sure options or add to Instagram Reels.
This variation comes on the heels of Instagram briefly strolling again TikTok-esque algorithm modifications. However it’s nonetheless an indication that Instagram is set to steal the throne of shortform video platforms.